It cannot be denied that Internet
is rising very fast when it comes to demands of its usage. More people are
getting hook into doing their usual offline activities in online. Who wouldn’t
want a faster and efficient way of doing things? It truly changed the culture
in doing our daily ventures in life. Online shopping phenomenon in the country
just keeps on growing every day. It's actually surprising to witness since
online shopping is not how it used to dating back two years ago and online
users was never a fan of it. One reason is that online and offline scams happen
to often in the country. It is why transactions done online is not highly
regard by most of the local online users.
Local online classified ads were the website
closest to Ecommerce but more on the buy and sell industry. Unintentionally, it
helped the local online mall's arrival in the country. Buy and sell websites
eventually help build a marketplace community. When online classified weren't
available yet, local online users didn't have an option online. It has become a
venue for online users to check the price of the item they want before visiting
malls. It slowly showed how Internet be diversify by online users to maximize
its purpose. It was being used as a medium for local online users to buy and
sell.
Ecommerce was very far from this as the local
online ads are populated by third party resellers. Transactions are usually
done offline. The same goes for group buying websites for the impact it did on
local users. They showed the steps for the arrival of the Ecommerce industry.
When they arrived in the country, local online users already have experience in
online dealing. People consider online shopping since the risk is way lower
than the reward. Through group buy websites, local online users had a taste of
great deals that is rarely found nowadays. Prices were way lower that local
online users struggled to refuse their offered deals.
Just a year ago, Lazada
Philippines was launched in the country. It is an online mall available in
other countries of South East Asia. It is under Rocket Internet that is owned
by the famous Samwer brothers. With the Philippines’ Online Shopping Mall’s payment
methods, it helped them impact the local Ecommerce in the Philippines. These
allow customers to be in control since they get to choose from a lot of payment
methods. Unlike conventionally, online stores require only credit card payments
online or thru PayPal. This actually hurts the potential of customer pushing
through with their orders since most of them can't pay thru these conventional
online payments. They introduced Cash on Delivery or simply known as C.O.D. as
new way to pay online. It allowed the untapped market to by tap them in the
Philippines. It is actually the majority of the population in the country.
Moreover, by tapping on this market, the Ecommerce have grown exponentially.
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