It is nice to see that most of us
are adapting to the changes on what technology can offer to us like offering
shopping online. It is actually a rising industry in the country for the past
couple of years. As a matter of fact, numerous
online malls were launched in the country and online shopping started to be a
popular option for consumers ever since Lazada arrived in the country.
Actually, Ecommerce was a struggling in the industry prior to their arrival in
the country. Local online users initially looked down upon online shopping as
an alternative option for addressing their shopping needs. The local online
users are more open in dealing at local online classified websites when they
want to buy second hand items.
Usually, local consumers visit
traditional offline malls when they want purchase something that is brand new.
It's actually inevitable for us to visit traditional offline malls when we want
to buy something since we grew up that way. Time, energy and money can be saved
if local online consumers go with online shopping. So how consumers can be
helped by online shopping? As long as local consumers go with online, they can
do it wherever they please. They can actually save more in gas expense since no
longer will they need to visit the mall's location. It was an issue that was
long endured by local customers that Lazada wanted to solve for them. It was
difficult for online malls to tap the local online market of the country.
The online market in the country
was hard to penetrate since majority of the population can't pay online due to
most of them not have their own credit card. It's just that we also don't trust
so easily especially when it involves money transactions. Majority of us are
informed about online frauds and scams that other people encounter when dealing
in online. The local Ecommerce in the Philippines is now starting to grow. In
just less than a year, Lazada was able to establish them in the local Ecommerce
industry. In order for them to make a big statement that they can be trusted as
a legit business, they even had a TVC that run on top local channels during
primetime.
Since Ecommerce in the country is
limited, how did they come up with a solution? They offered Cash on Delivery or
C.O.D. to their customers as an alternative payment method. It's a payment
method that is not just offered typically by online malls. The reason behind is
that not all online business will risk their business for this payment method.
Online customers can pay later after they receive their orders with this
alternative payment method. What's great about this is that customers will only
pay once they receive their orders. Their customers won't need to worry since
they get to keep their money until their orders are delivered. This is more of
insurance for customers that they are not a scam online store.
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