Monday, September 16, 2013

Lazada Philippines: Making a right choice in online shopping

It’s always crucial for us to pick the best option we have whenever we are in a situation that involves our money. Setting aside the impulsive buyers, most of us even wait for weeks or even months to decide on what we will buy. This goes for shopping as well. In this modern era, we can even opt to shop the traditional way or the late online shopping craze that is happening in the country. A lot of the local online competitors slowly showed up after Lazada came into the picture while the online shopping trend begun in the Philippines. Surprisingly, the local industry of Ecommerce in country was really struggling prior to their arrival. Shopping online was actually a disregarded option for most local online users then.

Before, local online users prefer visiting local online classified websites when they want to buy something in second hand condition. Usually, local consumers visit traditional offline malls when they want purchase something that is brand new. We were actually raised that way wherein we go to traditional offline malls when we need to buy something. Picking online shopping over offline shopping can save local online consumers more time and money. So why do we need to choose online shopping nowadays? They can do online shopping wherever they find most suiting for them. They can actually save more in gas expense since no longer will they need to visit the mall's location. This is a shopping woe that they wanted to solve for the local online customers in the country.

The goal for them is to actually tap the untapped market online in the country. It was simply hard due to the fact the only the minority of the population owns their own credit card, which is the main payment method when it comes to online. There's also a factor that most of us don't trust online transactions. Majority of us are informed about online frauds and scams that other people encounter when dealing in online. We are now entering the era in the Philippines where Ecommerce is making a mark. In fairness to the Philippines’ Online Shopping Mall, it only took them a over a year to establish themselves in the local Ecommerce. They just recently showed up on TVC on top local channels in the country during its primetime, which shows how credible they are.

How were they able to come up with a solution to break the Ecommerce limitation in the Philippines? They offered Cash on Delivery or C.O.D. to their customers as an alternative payment method. Online malls usually don't offer this kind of alternative payment method to online customers. Any online business finds this payment method very risky from their end. With Cash on Delivery they are not required to pay right away online. What makes this convenient is that customers can pay them after their orders are actually handed over to them. Their customers won't need to worry since they get to keep their money until their orders are delivered. The reason for this is to ensure customers that they won't be scammed if they deal with them.

No comments:

Post a Comment