Lazada Review: Ecommerce continue to grow in the Philippines

Looking back, Ecommerce was a struggling online industry, mostly in South East Asia including our country, the Philippines. The technology and the capability to facilitate Ecommerce locally was still not yet available to most people or to put it into one word: it was “uncommon”.  Eventually, it arrived in the country just last year. Actually, a lot of the local online competitors slowly showed up after Lazada came into the picture while the online shopping trend begun in the Philippines. Looking a few years back when they weren't around online, Ecommerce was a flat industry in the Philippines. Not everyone found online shopping as a helpful option for addressing their shopping needs then. Majority of the local online users visit local online classified websites when they are looking for second hand items. Conventionally, customers prefer to go on traditional mall when they want to purchase something brand new. This should be no surprise to us as we were raised by our parents going to traditional offline malls when we need to shop.

Time, energy and money can be saved if local online consumers go with online shopping. So how online shopping can help consumers? With online shopping, local online customers can shop wherever they may be. Travel expense can now be saved since customers will no longer need to visit traditional mall locations. This is a shopping woe that the Philippines’ Online Shopping Mall wanted to solve for the local online customers in the country. It's also challenging for them to be able to tap the untapped market in online of the Philippines. Since most of the populations are not credit cardholders, only few can pay online conventionally. There are still some questions on the reliability of online transactions. Probably it is because we are aware of the existence of online frauds and scams. Nowadays, the local Ecommerce is beginning to make some noise in the online space. In just less than a year, the Philippines’ Online Shopping Mall was able to establish themselves in the local Ecommerce industry.

In order for them to make a big statement that they can be trusted as a legit business, they even had a TVC that run on top local channels during primetime. What solution did they come up with in the usual Ecommerce woes in the country? What they did is they offered Cash on Delivery or simple called C.O.D. as an alternative payment method. Online malls usually don't offer this kind of alternative payment method to online customers. This payment method is risky from a business standpoint for most online business owners. Orders are not actually required to be paid upfront by customers with Cash on Delivery payment method. They will only need to pay cash once they received their orders in real time. No need for customers to worry since they get to keep their money up until they receive their orders. This is the way to show the local online customers that they won't be scammed