Wednesday, July 10, 2013

Online shopping for the long run

Not everyone can pay online in the country especially the past couple of years since we are not yet equipped in general. Most of us usually prefer offline shopping. This may be because we are just accustomed to it since day 1. Our parents raised us in that manner when they show us how shopping is done. We may not realize it, but we actually got it from the older generation. But things are really starting to change for the new generation particularly in the online platform. Almost everything can be done online now unlike before. For instance, we usually communicate via snail mail when communicating to our loved ones that are far from us.

Recently, online shopping is now also an option to the local online users. When we pay online, we usually fill forms and provide our credit card details that may expose us to online identity theft. Some countries that are not familiar with online shopping even get confused. People may struggle in proper online payment especially if they are still new to it. You might get billed more than what you originally paid for if not done correctly. The process for petition on mistaken billing usually takes longer when it comes to online. It's not that hard. You only pay on what you availed in real time. Other options showed up in this modern digital era. One option that is now available in online is shopping. Time and energy can now be preserved since we no longer need to go to malls just to shop. It's only Internet access and Internet capable device that is needed for online shopping. You can access their website anytime just to know what they are offering. It's very different in the country. A few years back, we never had online shopping in the country.

Conventional online payment was hard since most of us are not credit card owners. It was slow for Ecommerce to grow. It was struggle for Ecommerce to penetrate the low market. When Lazada arrived in the country, it helped the penetration of Ecommerce much easier. It made online shopping a relevant and clear option. Through C.O.D. or Cash on Delivery, this allows even non-credit card owners to still shop online on the Lazada website. They only require customers who select Cash on Delivery or C.O.D. as their payment method can just leave their shipment address and name. They will only require their customers to pay once their orders are delivered at their doorstep. This is the first time Cash on Delivery or C.O.D. was introduced in the country.

The Ecommerce industry benefitted from the option of Cash on Delivery despite being offered in the past by fast food delivery. This made us understand that online shopping can make our shopping much easier. Competitors started to show up ever since they arrived in the country. This gave us more flexibility in shopping wherein we can go online or offline. In the end, it benefits both the customers and the online business.

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